Identitatea vizuală a Bibliotecii Ştiinţifice USARB [Articol]

Ciobanu, Silvia

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dc.contributor.author	Ciobanu, Silvia	ro
dc.date.accessioned	2023-05-03T12:50:00Z
dc.date.available	2023-05-03T12:50:00Z
dc.date.issued	2023	ro
dc.identifier.citation	Ciobanu, Silvia. Identitatea vizuală a Bibliotecii Ştiinţifice USARB = Visual identity of the USARB Scientific Library / Silvia Ciobanu // Tradiţie şi noi paradigme de cercetare în biblioteconomie : Conferinţa ştiinţiﬁco-practică, Ediţia a 1-a, 23 aprilie 2021. – Bălţi : [S. n.], 2023. – P. 105-110. – ISBN 978-9975-50-299-3.	ro
dc.identifier.uri	http://dspace.usarb.md:8080/jspui/handle/123456789/6060
dc.description.abstract	În acest articol sunt reliefate activităţile organizate de BŞ USARB orientate spre dezvoltarea instrumentelor de marketing online și oﬄine, crearea unui brand/marca durabil şi atractiv pentru utiliatori, care contribuie efectiv la identitatea vizuală a Bibliotecii, aplicându-se un ansamblu de elemente, materiale, acestea ﬁind: fonturi, culori, dimensiuni, ﬁguri, fotograﬁi, scheme graﬁce, videoclip-uri.	ro
dc.description.abstract	A priority for 2021 is to strengthen the digitization of library activities. The USARB Scientiﬁc Library has developed and is developing online and oﬄine marketing tools aligned with the brand/ and visual identity, taken together to communicate the importance of the Băţi book institution and its role in the academic community. This article outlines the activities organized by SL USARB regarding the visual identity with all its elements, the same characteristics for all the materials on which they are applied, using fonts, colors, sizes, ﬁgures, photos, graphic schemes, videos. The visual components contribute to the easy diﬀerentiation and recognition of the USARB Scientiﬁc Library brand.	en_US
dc.language.iso	ro	en_US
dc.publisher	BŞ USARB	ro
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 International	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.subject	identitate vizuală	ro
dc.subject	brand	ro
dc.subject	logo	ro
dc.subject	slogan	ro
dc.subject	materiale promoţionale	ro
dc.subject	comunicare	ro
dc.subject	visual identity	en_US
dc.subject	promotional materials	en_US
dc.subject	communication	en_US
dc.title	Identitatea vizuală a Bibliotecii Ştiinţifice USARB [Articol]	ro
dc.title.alternative	Visual identity of the USARB Scientific Library [Articol]	en_US
dc.type	Article	en_US